Unicorn Games Performance on Unified Platform in Bulgaria Q2 2025

In the second quarter of 2025, the unicorn-themed games market in Bulgaria showcased a variety of performance trends across the top five applications. This analysis is based on data from Sensor Tower, providing insights into downloads, revenue, and active user metrics.

Unicorn Fun: Endless Run Game from 1der Sports showed a notable increase in weekly downloads, starting with just 48 and peaking at 654 by early May. Active users followed a similar upward trend, beginning at 784 and reaching 1.5K towards the end of the quarter, despite maintaining zero revenue throughout.

Kpopsies - Hatch Baby Unicorns by TutoTOONS experienced fluctuating weekly downloads, with a significant rise to 331 in mid-June. Revenue saw minor peaks, reaching $19 in early May, while active users increased steadily, peaking at 1.2K in mid-June.

Unicorn Games for 2+ Year Olds from IDZ Digital Private Limited had modest download numbers, with a notable jump to 128 in mid-May. Active users showed a peak of 876 around the same time, maintaining a generally stable trend.

Newborn Unicorn Daycare by Sniffy Games, despite a promising start with 390 downloads, saw a decline, with no active user data available.

Finally, My Little Pony: Harmony Quest from Budge Studios had a steady climb in downloads towards the end of the quarter, culminating at 80. Revenue peaked at $12 in the last week of June, with active users increasing to 119.

For more detailed insights and data, visit Sensor Tower.